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On this edition of the podcast, Joe Skibbie of JRS Marketing Communications is my guest. Joe gives small businesses very useful advice on how to legitimize your business in our digital age. JRS Marketing Communications believes how you present yourself to potential and existing clients is crucial to business success. #Be Seen #Be Heard is JRS’s motto, as Joe calls it “Social Trust”. Differentiating your business in this digital world we live in can be difficult. Joe Skibbie believes with a crystal clear message and consistency of that message, will put you in front of potential clients you desire to work with.
JRS Marketing Communications was founded in 2008 during the worst economic collapse of our generation. Unemployment was at an astounding 12% rate. Entrepreneurs are  born during economic downturns. They are amazing people who when presented with a challenge rise above. This is why I love interviewing them and hearing their stories. Joe Skibbie was laid off in Dallas in 2008 at his middle management position. Upon completing his M.B.A he founded JRS and has never looked back.
Going forward in 2017 and beyond JRS Marketing Communications can put your business on a successful path. Through social media presence and Google business profiles, Joe Skibbie will build your companies “Social Trust”. In today’s digital world where you have only seconds to capture the attention of a consumer you need to be positioned properly.
Joe Skibbie also contributes to the Incubator EDU program at Buffalo Grove High School and is working with Wheeling High School to start an entrepreneurial class for students. This is why why we should support our local business owners. Their willingness to give back is awesome. Joe is an Arlington Heights resident who loves his community. And with this love and success he has made for himself he is able to give back. Be sure to tune in for this episode because Joe Skibbie is someone we should know.
Ideas and Topics Discussed in This Episode:
How to build “Social Trust”
Differentiating your business online
Importance of legitimizing your business
Joe Skibbie’s involvement with the Incubator EDU Program & Wheeling High School
Importance of clarity & consistency of message
Links/Resources/Sponsors Mentioned:
(312) 339-9359
Sponsors:
Thanks for Listening!
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